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Marketing statistics have indicated that incorporating social media for business can increase exposure by up to 90%. Companies that chose to integrate popular channels as part of a marketing campaign reported significant growth and profitability by driving traffic and boosting sales. Social networking and advertising have become an essential part of brand growth and increased sales. If you are new to social media or have considered the popular platforms to advance business, the following reasons will help you determine the ways you can benefit from social media for your company.